In the face of stagnating reproductive outcomes, MoleSense has decided it’s time to shift the dial. We spoke with co-founders Ata Golparvar and Gian Luca Barbruni about the gaps they see in reproductive healthcare, the promise of continuous hormone monitoring and why they believe proactive, data-driven care could transform reproductive medicine.
How did you become aware of and interested in a potential gap in the pregnancy monitoring market?
Ata: Our interest in pregnancy monitoring emerged from a broader focus on reproductive health. In short, maternal age is rising globally and we saw a need for technologies that could help women safely navigate fertility, pregnancy and the complications that often accompany advanced maternal age. Interestingly, when we started looking into it, we found the field was underserved, with relatively few technologies specifically designed to support women facing these challenges.
Gian Luca: As we explored the market further, we became increasingly aware that maternal and foetal outcomes in developed countries have stagnated, despite advances in diagnostics and medical technology. This highlighted a clear gap in the market for better monitoring systems capable of identifying risk factors earlier and supporting more personalised pregnancy management.
Why has the field of reproductive health stagnated over the past few decades?
Ata: Unfortunately, it all links back to gender. Reproductive health has historically been overlooked by both the technology sector and healthcare investors, because these fields are largely male-dominated. As a result, investment and innovation have often focused on conditions perceived as more universal – such as cardiology or oncology – while pregnancy and women’s health received comparatively little attention.
Gian Luca: This imbalance has left reproductive healthcare lagging behind other medical fields despite clear unmet needs. However, attitudes are beginning to shift as healthcare systems and investors increasingly recognise both the clinical and economic value of improving maternal care. For us, this growing awareness represents a major opportunity to develop a solution in this field – with potential for expansion.
